Project

Canelo Álvarez "NO GOLF, NO LIFE" Tournament

Target

As part of the inaugural edition of the Canelo Alvarez 'No Golf No Life' Tournament, we had the privilege of developing a landing page for player and entrepreneur registration, as well as managing the event's communication and promotion on social media. We take pride in contributing to the success of this tournament, which raised funds to support emerging talents in the sport

The Challenge

Managing an event of the magnitude of the Canelo Alvarez 'No Golf No Life' Tournament demanded total commitment in communication and logistics. To address this, we developed a highly responsive landing page to accommodate the high volume of registration requests and ensure an excellent user experience.

Additionally, our marketing team was tasked with developing a strong and engaging brand identity for the event, effectively conveying the excellence of the sport of golf through high-quality design and language tailored to the golfing community. We also managed social media communications to address the needs of the event and drive traffic to the registration platform.

SPARKLABS Proposal and Solution

In this project, we developed a landing page with a registration form, allowing competitors to sign up and make their registration payments. Each competitor was assigned a folio number, which was used to maintain organized control of the information.

We quickly received over 6,000 visits, prompting us to implement a ticketing system to manage the requests effectively.

Visit Landing page: torneonogolfnolife.com.mx